Rolls Royce Plc Essay Example | Topics and Well Written Essays - 1000 words

Rolls Royce Plc - Essay Example Rolls Royce PLC provides varied categories of products such as civil aerospace products, defence aerospace products, marine products, energy products and nuclear products. It develops and markets commercial aero engines for large and small aircrafts, helicopters and combat jets. It also manufactures transporters, propulsors, reduction gears, gas engines, fuel cells and steam generator services among others. Along with the various products, Rolls Royce PLC also offers variety of support services such as TotalCare, CorporateCare, MissionCare, technical support services and ‘Marine Tailored Solutions’ as well as reactor support services among others to its customers (Rolls-Royce Plc, 2012). Main Competitors Rolls Royce PLC is one of the world’s top manufacturers of high power gas turbine engines which gained its prominence in the global cutthroat market due to its use of extremely advanced technologies. One of the main competitors of Rolls Royce PLC is GE Aviation. O ther than GE Aviation, Aviation Industry Corporation of China, Siemens AG, Siemens Westinghouse Power Corporation, General Electric Power Systems among others are also close competitors of Rolls Royce PLC. ... Group is a comprehensive product and service providing organisation with customers in 135 countries and manufacturing facilities in over 14 countries. In this competitive scenario, the needs and wants of the customers are the primary criteria which are considered by organisation in any field. Rolls-Royce PLC satisfies the needs of the customers by delivering cost-effective products and efficient global support services, and so it is highly preferred among others. The customers from the world's important airlines and jet operators mainly rely on the Rolls Royce among others due to its efficient support as well as understanding towards the requirements of the prospective partners and suppliers. The service strategy of TotalCare and updated technologies are the key factors which differentiates Rolls Royce from other competitors (Rolls-Royce Plc, 2012). Opportunities and Threats The Rolls Royce PLC is one of the leading international makers and suppliers of aircraft engines. It became su ccessful due to its advanced technologies and competent customer services. But both globalisation and competitiveness of the market, act as opportunities as well as threats for Rolls Royce PLC. In order to sustain in this global market, Rolls-Royce PLC should develop new products, new international markets, and innovative technologies and also try to diversify to different product lines among others so as to enhance its business growth, prosperity and customer loyalty. This may act as the opportunities in the next three years which can improve Rolls Royce PLC’s corporate image and profitability among competitors. Moreover, the threats which might hinder the growth of the organisation may be the entrance of potential competitors, economic recession, new developing rules and regulations

Strategic Analysis Paper Research Example | Topics and Well Written Essays - 1500 words

Strategic Analysis - Research Paper Example Higher growth is positively related to rise in production by the company’s factory (Bloom and Perry, 379-396). Changes in the market interest rate also affect Wal-Mart’s earning per share. Earnings of Wal-Mart also experienced a fall due to the prevailing currency exchange rates. Wal-Mart is always affected by a strong dollar. The company also can significantly explain deflation. The products at Wal-mart are generally priced very low. The sellers experience a cost cutting scenario. So to reach the targeted price level, Wal-Mart influences the price mechanism which leads to deflationary pressures in the economy (Basker, 203-229). Wal-Mart is the largest retailer and thus its business operations are certainly influenced by various global forces. Global outsourcing has a huge impact on Wal-Mart’s Business. The purchasing power of the United States is greatly influenced by this retailer. Factors of production prevailing in the global markets also indirectly affect Wal-Mart. Production reformation all over the world has forced the global retaining giant to modify its own production structures (Basker, 203-229). Technological forces are vital for Wal-Mart’s success. Consumers prefer transacting via the internet and thus the retail market, particularly Wal-Mart, has seen a rise in its sales with the rise in the use of internet by consumers. Wal-Mart has always adopted innovative strategies of marketing through advertisement on their own website and different social media. The technological factors ensure that the targeted customers are identified easily. Wal-Mart has designed various policies and schemes with the help of the advanced technology to reach its customers (Singh, Hansen, and Blattberg, 457-476). Wal-Mart’s profitability is affected by demographic factors. The structure of population greatly influences business operations of Wal-Mart. The stores of Wal-Mart are set strategically to cater to all kinds of customers; key customers are